Cognitive Patterns
Beyond What People Say
People don’t just communicate their thoughts—they reveal how they think. Reasoner identifies whether someone prefers complex analysis or simple solutions, focuses on problems or opportunities, and embraces change or seeks stability. This reveals how to communicate with them most effectively.
How We Map Your Thinking Patterns
The way people process information, approach problems, and make decisions is revealed in their language patterns. Reasoner detects these cognitive preferences to help you understand not just what someone thinks, but how they think.
Thinking Style
Problem-Solution Approach
Adaptability & Change
Processing Preferences
Thought Complexity
Sophistication of Analysis
Measures analytical depth including nuance, contingency planning, multi-factor analysis, and systemic thinking
What This Reveals: How thoroughly someone processes information and their capacity for complex decision-making
Nuance Appreciation
Comfort with Subtlety
Recognizes appreciation for subtle distinctions, multiple perspectives, and multi-faceted analysis
What This Reveals: Openness to complex solutions and sophisticated problem-solving approaches
Cognitive Investment
Thought-Emotion Integration
Relationship between intellectual complexity and emotional engagement in thinking
What This Reveals: How intellectual engagement affects decision quality and commitment
Detail vs. Big Picture
Information Processing Preference
Balance between granular analysis and strategic thinking, including scope of consideration
What This Reveals: How to present information at the right level of detail for maximum impact
Thinking Style in Action
High Complexity Thinker: “We need to consider the second-order effects, the regulatory implications, and how this might impact our Q3 strategy while accounting for potential market volatility.”
Simplified Thinker: “This looks good. What’s the main risk and when can we start?”
Both approaches are valuable—the key is matching your communication style to their cognitive preference.
Why Cognitive Patterns Matter
Understanding how someone thinks is just as important as understanding what they think. When you match your communication style to their cognitive preferences, you create immediate rapport and significantly increase the likelihood of engagement, agreement, and successful outcomes.
The Cognitive Advantage
By mapping cognitive patterns, you can tailor your approach to each person’s thinking style. Present complex analysis to those who appreciate nuance, offer clear solutions to action-oriented thinkers, and frame changes positively for those who embrace adaptability—or provide extra support for those who prefer stability.